💼 Why Use RESE to Evaluate Your Real Estate Sales Calls?

🎯 Pinpoint Accuracy

• Get call-type specific analysis: Discovery, Offer, or Reduction – each call type is scored on detailed, proven metrics.

• Ensure your VA isn’t just talking – they’re converting.

🛠️ Custom Frameworks from Matt Larson's Training

• Evaluations use exclusive in-house systems like the 2 Call System, 4 Moves Strategy, Manufacturing Motivation, and AQ Follow-Up Sequence.

• Rooted in real-world acquisition performance – not theory.

📊 100-Point Grading Rubric

• Every call scored on critical acquisition factors: rapport, pain points, objections, motivation, timeline, and contract readiness.

• Instantly see what’s working – and what’s costing you deals.

🧠 Expert Coaching, Not Just Feedback

• Detailed evals come with coaching-style suggestions, helping your VAs improve fast – not just pointing out mistakes.

• Includes critical error alerts so you can fix deal-killers immediately.

✅ Objection Handling Mastery

• Reviews benchmark against the “50 Toughest Seller Objections” playbook to ensure VAs can close even the hardest leads.

📥 Email Collection Audits

• We check if your VA followed the “Getting Seller’s Emails” method to boost contract conversion through automated follow-up.

🔁 Follow-Up Conversion Mapping

• Scored against AQ’s follow-up frameworks to ensure no motivated seller slips through the cracks.

🧩 Complete Call Structure Analysis

• Did your VA do a virtual walkthrough?

• Did they build seller urgency?

• Did they position themselves as an ally?

• We answer all of that and more.

🧪 Live Scripts and Real Calls Backed

• We use actual closers' scripts (from the Proven Reduction, Offer, and Motivation Playbooks) to grade call quality against what really works.